About Us

About Us

ARCHEN News is a digital media platform connecting manufacturers of building products with the architectural, design, construction, engineering, property management, and contractor communities, promoting new product releases and interesting projects.

To accomplish this, ARCHEN News Utilizes Email, website and social media technologies. ARCHEN News gets manufacturers and the AEC, MEP, HVAC communities connected.

Established in 2001 as YBG Marketing, a New York-based marketing company serving the industrial and building materials industry, our firm has provided print, digital marketing and event based services to many small and large manufacturers, including: Parker Hannifin, Kullman Buildings Corp., TOTO, Rinnai, Hydro Systems, TEI Group, and the New York Building Congress.

Today, YBG Marketing owns ARCHEN News whose goal is to connect manufacturers of building products with the architectural, design, construction, engineering, property management, and contractor communities, promoting new product releases and interesting projects.